Monkeypod Retro

Language of Automation
Mini Course 

Feeling overwhelmed by automation jargon? You’re not alone. The Language of Automation mini-course breaks down essential marketing, sales, service, and operations terms so you can confidently navigate conversations and make smarter decisions.

Understanding these concepts isn’t just helpful—it’s a competitive advantage. With clear explanations, relatable examples, and actionable insights, this course helps you spot automation opportunities that streamline your operations and boost customer experience.
Enroll today and start speaking the language that drives growth.

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Mini Course Agenda:
here's what you can expect

Module 1: Welcome

LoA 1

This intro video breaks down why understanding automation terminology is key to making smarter decisions in marketing, sales, service, and operations.

Module 2: Marketing

LoA 2

From SEO and paid traffic to opt-ins and lead sources, this module covers the terms you need to attract and engage prospects. Cameron uses practical examples to show how understanding these concepts leads to smarter marketing strategies.

Module 3: Sales

LoA 3

What happens after you generate a lead? Greg walks through core sales terms like attribution tracking, lead nurture, CLV, and sales funnels—showing how understanding these concepts helps convert leads into long-term customers.

Module 4: Service

LoA 4

Cameron highlights service automation terms like workflows, upsells, feedback loops, and testimonials, all with real-world examples of how automation can delight customers and drive growth.

Module 5: Operations

LoA 5

Greg explains how internal automation, project management tools, integrations, and KPIs help keep your business running smoothly. Learn how optimizing behind-the-scenes processes saves time and boosts efficiency.

Module 6: Parting Words

LoA 6

Let’s tie it all together. Greg recaps key lessons, challenges you to think about which terms resonated most, and recommends resources to continue your automation journey.

Ready to start the Language of Automation course?

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LoA Cheat Sheet

Bonus: Cheat Sheet

You'll also get a downloadable PDF Cheat Sheet, with 50 terms, acronyms, and phrases to help you understand key vocabulary that wasn't covered in the course. Understanding breeds confidence, and confidence lets you make decisions quickly and efficiently.