Customer Experience, Keap, Lifecycle Marketing, Marketing, Small Business
The first thing you need to know is that Lifecycle Marketing transcends Infusionsoft. It’s a stable concept for small businesses everywhere. The common mistakes I’m going to outline here are not unique to Infusionsoft users. They’re prevalent throughout the small business community at large.
Lifecycle Marketing (or LCM as I’ll call it) is the strategy around which Infusionsoft encourages you …
Guest Posts, Keap
Today I have the third recommendation(see part 1 and part 2 here) from my good friend Paul Sokol. He’s known on the streets as Infusionsoft’s Campaign Builder Mad Scientist, and also happens to be one of the finest marketing minds I know. So, ya know, listen up:
Campaign Builder Mad Scientist’s Favorite Free Campaigns
Favorite Campaign #3: Sales Pipeline
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Guest Posts, Keap
Paul Sokol, my friend and Infusionsoft’s Campaign Builder Mad Scientist knows the free campaigns in the Marketplace better than anyone on the planet. Earlier this week he shared his first campaign recommendation, and today we get another. Let’s Party.
Campaign Builder Mad Scientist’s Favorite Free Campaigns
Favorite Campaign #2: Track Email Engagement
-Paul Sokol, Data Scientist, Infusionsoft
There are …