Free Things You Might Like
If you have any questions, just ask...Training Mini Courses
Marketing Automation 101
This foundational free course is filled with real world lessons and practical advice from over a dozen marketing automation practitioners.
Infusionsoft 101
I interviewed over a dozen Infusionsoft users and asked them what they wished they’d known when they were first getting started.
The One Conversation
YouTube Channel
Yes, I maintain an active YouTube channel with a massive amount of totally free content. If you’re the type of person who loves learning, we’d recommend subscribing to our YouTube channel so that you’re the first to know when we upload a new video there.
And, take a look through the archive of videos there (you may find some really valuable stuff).
FAQ Template Campaign
Building a campaign to respond to the questions you are asked most frequently is one small way you can save yourself time. You may only get these questions a few times a week, but if it saves you 2-3 minutes each time, that time adds up and you can get back to focusing on what you are best at. Check out the corresponding blog post here.
Adding People to (and removing them from) Campaigns
Keap’s campaign builder is easily the sexiest part of the software. But even with all the buzz about it, it’s still not as straightforward as it could be to add people to your campaigns. But, it can be done and it doesn’t require you creating a bunch of unnecessary tags and entry goals.
Keap Playlist
Remember that bomb-diggity YouTube channel? Well the Keap specific videos have been lined up into one convenient YouTube Playlist – basically an automation buffet. Dig in. Each video has a helpful trick or hack, a proven strategy, or a real campaign break down. Enjoy.
Keap Mastermind Calls
This was a fun one – here’s a recording of my guest appearance on the Keap Mastermind Call way back when, with Jordan Hatch. Take a listen as I diagram a ninja campaign for allowing your members to manage their own subscription. This little trick doesn’t require any third party tools or plugins, and will give your subscribers the ability to switch to a new subscription, or a new billing cycle without risking double payment.
The Migration
This is the small business documentary that you’ve been hearing about – it follows the process of migrating the Monkeypod membership area from Customerhub to AccessAlly, and all the people, planning, and tools that made it possible.
The Migration
This is the small business documentary that you’ve been hearing about – it follows the process of migrating the Monkeypod membership area from Customerhub to AccessAlly, and all the people, planning, and tools that made it possible.
EBOOKS
Keap Audit Checklist
It's easy for stuff to pile up in your Keap application. Especially if you've taken over an application that someone else configured. That's why it's important to spend some time each year (or each quarter) performing an audit on your application and cleaning up the redundant or unnecessary information. But where do you start? There's no recipe for executing an effective audit, until now. Grab this 21 point checklist and make sure that you cover all the major violators when it comes to accumulating junk.
Nature of Nurture Ebook
Nurture is the single easiest thing you can do to impact your bottom line. It involves taking the prospects you're already capturing, and converting them at a higher rate. You can implement a nurture process that will dramatically impact your bottom line without spending an additional cent. So, given all that, why are most entrepreneurs still doing it wrong? Start with these 11 questions and nurture your prospects like you mean it. The easiest way to make your customers believe you care about them is to actually care about them.
PODCASTS
Red Beard Radio
I always love hanging out with Brian Keith, and so it was my pleasure to be the first guest on his Red Beard Radio podcast. Check out our conversation about customer journey, celebrating milestones, and saying no more often.
Sam Bennett is a personal hero of mine – for a number of reasons, but on this call we dig into the concept of nurture and how you can build a meaningful relationship with your audience through automation.
Nurture Conversation with Sam Bennett
Get Automated – Episode 31
I had a bunch of fun talking about The Migration in this episode of Get Automated with my homie Kelsey Bratcher. Kelsey and I talk about what the project is, who it’s for, and ideas for other projects that might follow suit in this HGTV style. Oh, and it’s rich with colorful adult language (sorry Mom).
Business Addicts Podcast
I was honored to be a guest on the Business Addicts Podcast with Loren Bartley and Fiona Redding. We had a little bit of technical trouble with our audio, but once that leveled out there’s some real value in our chat. You can listen below, or check out the original recording here.
Get Automated – Episode 4
I was guest numero four on Kelsey’s Get Automated podcast, this podcast covers a bit of my entrepreneurial history, my journey into small business automation, using Zapier for social engagement, and some automation horror stories. Fair warning – a liiiittle adult language (sorry Mom).
On Deck with Coach Cameron
I was featured on a Podcast, On Deck with Coach Cameron, predictably, with the host and my good friend Coach Cameron. He’s got some great stuff if you’re looking for a solid business and marketing podcast.
