The Tea Kettle Lesson
A few months ago I posted a little story about how a thrift store Tea Kettle had blown my mind.
You can see the whole post below, or here, but I’ll give you a quick recap: Sara and I were at a thrift store, and I saw a tea kettle for a few bucks – and bought it.
We …
Build an Email Preferences Center in Keap
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Keap <> Facebook Custom Audiences
So the other day I was looking at buying tickets for an upcoming Mike Birbiglia performance at the La Jolla Playhouse, and around the same time, I started seeing Facebook Ads promoting the show.
No big deal, I’m being re-targeted, right?
I think most of us are familiar with that concept – it’s when you visit a web page, and …
Re-engagement Experiment
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Stop Poisoning Your Customers
You might be poisoning your customers, figuratively, or even literally.
In May of 2017 I was diagnosed with celiac disease. In case you aren’t aware, this is the condition that means I no longer get to have gluten; ruling out pie, cake, doughnuts, beer, pasta, probably jet skis, and basically anything else resembling fun.
Yes, it’s little bit of a …
