3 Marketing Lessons from the 2016 Election
Hello Monkeypodders! It's your favorite Mad Scientist back with another guest post that totally isn't a newsjack 😉 Before we get into the political marketing lessons, let me assure you this is not a "political post" per se, but rather the same kind of high quality...
PCON 2016 Recap Part 3
Well well well, we're back again with some more funky fresh features. In case you missed it, I profiled a handful of features the other day (catch up here). And without further ado, here are the remaining features that were announced at PartnerCon 2016. Buckle up...
PCON 2016 Recap Part 2
Well, if you read my post the other day recapping my experience at PartnerCon, then you probably already know that the product updates were one of the things that I absolutely loved, and I'm excited to get down to it. But first, I'd better give a little COA. I am not...
PCON 2016 Recap Part 1
Well, I'm back in San Diego after another exciting and exhausting PartnerCon event. PartnerCon is really awesome in the sense that several hundred partners from all over the world are descending on Phoenix and they all have the same goal: To help small businesses...
Email Confirmation Gotcha
Email Confirmation is more important than ever - and full disclosure: the Email Confirmation process in Keap (formerly Infusionsoft) has a few quirks. You may have seen the three Campaign Builder Gotchas I shared, #3 is still one of most popular posts on my blog, but...
Infusionsoft September 2016 Update
We're back in action with another update on the Max Classic Version of Keap (formerly known as Infusionsoft), and there are a few features I wanted to highlight this month that will make our lives easier - and one feature that I'm not as excited about. Skip to the...
Linear vs Ladder: Quote Edition
Buckle up sports fans, I've got an awesome blog post comin' in from one of the best and brightest in the Keap building. Today's post comes from Brett Fairbourn, a fellow automation geek and Keap educator. You may recognize Brett (or his voice) from his engaging and...
The Big Automation Misconception
Marketing automation is a powerful way to help businesses scale processes that would otherwise require additional headcount, or an inordinate amount of time. In fact, that's true about automation in general; not just marketing automation. When I ran my first business,...
Starter Kit Interview
Me: Are you really going to interview yourself? Greg: Yup, we're doing this, let's go. Me: Okay, but don't you wanna at least explain what you're doing so people don't think you're weird? Greg: Nah, they'll figure it out. Plus, I'm excited. Me: Okay then, you're the...
3 Species of Pipeline: Part 2
We're back with more knowledgey goodness from the Mad Scientist. In case you missed the first part of this post, check it out here. But to bring you up to speed, we're talking about the different use cases for a pipeline. Species #2: Fulfillment Pipeline Sometimes,...