Productivity Hack
Let me start by acknowledging that I don't have all the answers. I'm gonna make some recommendations in this post, but I'm also going to ask some questions. Starting Monkeypod Marketing has been an absolute roller coaster for me. I've learned a number of lessons, and...
3 Things (Most) Infusionsoft Users Get Wrong
Editors Note: Hey all, my good friend Paul Sokol or PLS consulting is back with another post this week, and predictably, it's a good one. When I was first hired at Infusionsoft I remember being impressed by Paul's knowledge and professionalism...
Build an Email Preferences Center (in under 16 minutes)
A while back I wrote a post about how most people think about email permission the wrong way, and they see it as a barrier, instead of as a tool that they can leverage. I made the recommendation that you could start gathering interest as your audience expresses it by...
Most people get THIS wrong (About Email Permission)
If you met me while I was training at Infusionsoft University, you may remember that one of my favorite sessions was all about email permission. This often stood out to people because email permission isn't exactly a sexy topic. When compared to teaching lifecycle...
How to Generate 132 Newsletter Ideas
I've got a guest post here from one of Infusionsoft's brightest personalities - Judi Miller. You may know her as the voice of Infusionsoft's training webinars, or just from her numerous contributions to the Infusionsoft ecosystem at large. Suffice to say, Judi has...
Icebergs to sink your LCM Ship
The first thing you need to know is that Lifecycle Marketing transcends Infusionsoft. It's a stable concept for small businesses everywhere. The common mistakes I'm going to outline here are not unique to Infusionsoft users. They're prevalent throughout the small...
The August 2015 Infusionsoft Update
With another Infusionsoft update being released this week, I thought I'd take a moment to give you my thoughts on the new features. This update includes a handful of bug fixes, and then two much more noticeable changes. So, without further ado, the first big change is...
Do you even Live Chat, bro?
Lemme tell you a little about my friend Lindsay Bayuk. She does product at PureChat where they empower small businesses to engage website visitors and generate leads with live chat. She was previously the Director of Product at Infusionsoft where she led a team of...
The Entrepreneur’s Paradox
During my time at Infusionsoft I had the opportunity to work with literally hundreds of entrepreneurs one-on-one, and interact with thousands more through Infusionsoft University. During this time, my knowledge of small business and of entrepreneurs...
The Mad Scientists Prescriptions(Part 3)
Today I have the third recommendation(see part 1 and part 2 here) from my good friend Paul Sokol. He's known on the streets as Infusionsoft's Campaign Builder Mad Scientist, and also happens to be one of the finest marketing minds I know. So, ya know, listen up:...