
How (and why) to use the Groups block in your Keap Emails
I'll get right to the point - you know how when you build emails in Keap you have a bunch of little widgets to use, right? Have you used this 'groups' block?If you haven't noticed that feature, or have never used it in your Keap emails then don't be too hard on...

What does Zapier do anyway?
Confession time: I can be kind of a technology laggard. And I was slow to pick up Zapier - but it wasn't due to my own resistance. I knew Zapier was valuable. I had countless friends who depended on it - and time and time again it came up as the answer to seemingly...

25 Subject Lines that get Emails Opened
If you are a digital marketer, work in sales, or have any job that requires you to send emails, then you probably know the importance of a good subject line. It doesn't matter how good your content is if they never open the email. For that reason, having a creative...

Campaign Builder Examples and Real World Use Cases
"Do you have any Keap campaign examples?" This is one the of the questions I've heard most over the years. Like, if you've never used Keap's campaign builder at all - then I'd probably start with this Campaign Builder 101 Blog Post. And if you are looking for a...

Making Images with Your Face
YouTube Thumbnail Design may feel like a superficial topic - but there's more to it than meets the eye. The thumbnails you use for your videos have one job - to grab someone's attention. There are lots of tactics for this, but one tip that I've seen widely recommended...

How to Get More People to Start and Finish your Course
Recently I saw a thread on twitter from my friend Bernardo Feitosa where he dug into 'cracking the engagement code' for an online course he offers. The Results: 5x more course participants engaged, and 16x more completed the course. The thread covers how they did it -...

Introducing Field Math
That's right - field math has been released as a native function inside of Keap. Historically you've been able to set or update a contact field as a step inside your campaigns, but with this update you can now also perform basic math functions (add, subtract,...

Introducing Slottable
Picture this: Your company is holding an event with slots available on three different dates. And the three date options are at different locations or can host different amounts of people.Not far-fetched is it? So why is it so hard? We run into scenarios like this...

Editing Live Campaigns
"What happens when I edit a Keap campaign?" Versions of this question come up over and over in the Keap community, and for a few good reasons. Here are two: First, no matter how much time you spend planning and designing your campaign, once it goes live you're bound...

Automatically Sending a CC or BCC Email with Keap
Every now and again I see questions pop up when someone needs to use Keap to send an email and CC (or BCC) someone else.There are plenty of use cases where you might want this type of functionality - most commonly introducing two peoeple, connecting someone to their...